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04.

Art Of Football

football experiences

Art of Football is a creative fashion, football and lifestyle brand based in Nottingham. Their 'Football Experiences' section explores the culture and community of football, and the way that it is celebrated across clubs and countries. For this project the brand wanted a photo book to capture the spirit, energy and nostalgia associated with heading to football matches across the world.

 

Style wise, I added a handwritten font and free-flowing illustrations to imitate a scrapbook feel as I felt this best represented the feeling of nostalgia and the emotion of football. I wanted the book to feel like a handcrafted collection of memories. To emphasise this, I also added pull out 'scraps', such as the ticket and the stadium postcard. 

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